Posts In Category "Tricks and tips"
Bill C-28, how to deal with it?
The new bill C-28 affect us all. You will need to make adjustments in your lists. You must know if the people to whom you are sending newsletter gave you their consent. There is 2 types of consent; implied consent and express consent. Implied consent : Any persons who have made a purchase from your […]
Bill C-28 : Tips and Tricks
Make clean-up. When you will send your request to confirm their subscription, I suggest you ask them to confirm their acceptance or to remove from the list, this way your contact list will be a list of great value to your business and this so you will not attempt to try to recontact people who […]
The best time to send your mailings
When sending out an advertising campaign, timing is everything. Many studies have been done, and they all agree that the ideal days are Tuesday through Thursday. Monday, being a busy day used for planning, is not ideal. Furthermore, your email would likely be lost in the flood of unread emails from the weekend. As of […]
How often should mailings go out?
Another good question is: How often should my mailings go out? Getting the right frequency is crucial. Too-frequent mailings risk harming your business. Your clientele is less likely to read your emails if they are too frequent. Your emails risk being labeled SPAM, and you may cause clients to unsubscribe from your mailing list. But […]
Why pre-plan your mailings?
Advance programming of mailings allows you to be more efficient, saves you time, helps you avoid sending emails light on content (if you didn’t have time to think of what you wanted to say). Take a day to design your campaigns ahead of time. Plan your specials in advance, whether for daily specials or special […]
What is the purpose of automatic replies?
With mailContact, you can create auto-replies for a variety of circumstances. By creating auto-reply messages, you can give the impression of proximity, but you can also prompt your clients to act. Upon subscription: When someone joins one of your lists, you can reply with an automatic welcome email When forwarding an email to a friend: […]
The quality of your contact lists
When it comes to contact lists, quality is far more important than quantity. You may be tempted, like many others, to obtain contact lists from the web. At first glance, it may seem like a good idea, but among the email addresses in these lists, many are invalid, many of the contacts are not in […]
Sending newsletter : economical and effective
In these challenging economic times, every one of us is looking for ways to save money. How do businesses save money? By reducing employee hours By cutting jobs By buying less expensive products By reducing their advertising … Companies realized that when they cut advertising, revenues, purchasing power and growth were also decreasing. Faced with […]
